With the digital marketing world still focusing a lot on keywords, search terms, etc., it would be great to have a new option of visualisation that would generate a keyword/keyphrase/search term cloud and base the size of which word in the relative figures of a particular metric.
It could be:
- biggest word has lowest ranking (for rankings)
- biggest word has highest number (clicks, impressions, etc.)
This can spice up reports a bit and make charts more fun whilst still remaining insightful. Here are 2 really good tag cloud generators: