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Google Business Profile Dimensions and Metrics

Google Business Profile Dimensions and Metrics

Daniel
  • Updated

This article contains a complete list of all the available Dimensions and Metrics for the Google My Business direct network integration. The Dimensions and Metrics available through the Google My Business API are spread amongst the different reports that make up compatibility groups for this network. Each Dimension and Metric has a list of reports which they can be found in the column next to its name.

 

Dimensions

  • Dimension names in Italics are mapped to automatically aggregate with other similar networks present in the same data widget
Name Report / Compatibility Group
Date Insights, Reviews, LocalPosts
Location ID Insights
Location Address Insights
Primary Category Id Insights
Primary Category Name Insights
Additional Categories Insights
Location: Region Code Insights
Location: Language Code Insights
Location: Sorting Code Insights
Location: Administrative Area Insights
Location: Locality Insights
Location: Sub Locality Insights
Location: Organization Insights
Location: Recipients Insights
Comment Reviews
Reviewer Reviews
Reply Reviews
Post** LocalPosts
Post Name** LocalPosts
Post Language Code** LocalPosts
Post Type** LocalPosts
Post Summary** LocalPosts
Post Media** LocalPosts
Post Search Url** LocalPosts
Post Event Title** LocalPosts
Post Event Start Date** LocalPosts
Post Event End Date** LocalPosts
Post Event Start Time LocalPosts
Post Event End Time** LocalPosts
Post Offer Coupon Code** LocalPosts
Post Offer Redeem Url** LocalPosts
Post CTA Url** LocalPosts
Post CTA Type** LocalPosts

 

Metrics

  • Metric names in Italics are mapped to automatically aggregate with other similar networks present in the same data widget
Name Report / Compatibility Group
Business Bookings*  
Business Conversations*  
Business Food Orders*  
Call to Action Clicks** LocalPosts

Chain Queries**

 Insights
Desktop Map Views*  
Desktop Search Views*  
Direct Queries** Insights
Directions Click Insights
Indirect Queries** Insights
Local Post Search Views** LocalPosts
Map Views Insights
Mobile Map Views* Calculated = Mobile Map Views + Desktop Map Views
Mobile Search Views*  
Phone Click Insights
Photo Views - Customers** Insights
Photo Views - Merchant** Insights
Photos Count - Customers** Insights
Photos Count - Merchant** Insights
Rating Reviews
Search Views Insights, Calculated =Mobile Search Views + Desktop Search Views
Website Click Insights

* Added February 2023

** Deprecated February 2023

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