In order for NinjaTrack to dynamically insert tracking numbers onto your client's website when tracking advertising sources such as Google paid ads, the NinjaTrack script needs to be properly installed on the client's website.
Every account in your NinjaTrack subscription has a unique NinjaTrack script, uniquely identified by the account ID number in NinjaCat. (The script tag is unique per account under your Accounts tab, not unique per tracking number).
To find the NinjaTrack script for your client's account, click on your name in the top-right corner, then click on Setup -> NinjaTrack -> Dynamic Number Script.
Search for your client's name the drop-down list, then copy the script tag to your clipboard:
The script tag will look something like the following:
Where the AccountIDNumber is the number of the NinjaCat account where the tracking number is configured.
The NinjaTrack script should be installed on every page of your client's website where calls are to be tracked. The ideal location is to install the script in the footer of the webpage, immediately before the closing </body> tag in the HTML source.
For more information: