This article contains a complete list of all the available Dimensions and Metrics for our direct integration with Marchex Marketing Edge presented when selecting Marchex in the NinjaCat Template Builder. These Dimensions and Metrics are the fields delivered via the Marchex Marketing Edge API and NOT the general list presented when selecting "Call Tracking" in the NinjaCat Template Builder.
Dimensions
| Name |
Aggregates To |
| Abandoned Status |
|
| Account |
Account |
| Answer Status |
|
| Answer Status Id |
|
| Answer Time |
|
| Answer Time Utc |
|
| Billing Group Id |
|
| Billing Group Name |
|
| Call Duration |
|
| Call Record File |
|
| Call Record Redaction |
|
| Call Summary |
|
| Call Type |
|
| Call Type Id |
|
| Caller Address |
|
| Caller Country |
|
| Caller Identity |
|
| Caller Latitude |
|
| Caller Longitude |
|
| Caller Type |
|
| Currency |
Currency |
| Current Customer Status |
|
| Data Source |
Data Source |
| Date |
Date |
| Day Of Month |
Day Of Month |
| Day Of Week |
Day Of Week |
| End Time |
|
| End Time Utc |
|
| External Id |
External ID |
| Gclid |
|
| Group Id |
|
| Group Name |
|
| Group Owner Id |
|
| Group Owner Name |
|
| HIDDEN_ADVERTISER_NETWORK_ID |
HIDDEN_ADVERTISER_NETWORK_ID |
| HIDDEN_AGENCY_ID |
HIDDEN_AGENCY_ID |
| HIDDEN_AGENCY_NAME |
HIDDEN_AGENCY_NAME |
| HIDDEN_NC_ADVERTISER_NETWORK_ID |
HIDDEN_NC_ADVERTISER_NETWORK_ID |
| Hour Of Day |
Hour Of Day |
| Id |
|
| Landing Page Url |
|
| Lead Status |
|
| Month Of Year |
Month Of Year |
| Msclkid |
|
| Network |
Network |
| Number Id |
|
| Number Pool Id |
|
| Opportunity Status |
|
| Organization Id |
|
| Quarter |
Quarter |
| Referrer Url |
|
| Registered Dnc |
|
| Ring Duration |
|
| Routing Keypress |
|
| Row # |
Row # |
| Rule Description |
|
| Rule Id |
|
| Segment Name |
|
| Session Id |
|
| Session Identifier |
|
| Start Time Utc |
|
| Study Name |
|
| System Account ID |
Account ID |
| Telemarketer Status |
|
| Termination Number |
|
| Time Zone Id |
|
| Time Zone Name |
|
| Transcript |
|
| Utm Content |
|
| Utm Medium |
|
| Utm Source |
|
| Voicemail Status |
|
| Wbraid |
|
| Week Of Year |
Week Of Year Sunday |
| Year |
Year |
| caller city |
City |
| caller name |
caller name |
| caller number |
caller number |
| caller state |
State Province |
| caller zip code |
Postal Code |
| start time |
Call Time |
| status |
Call Status |
| tracking number |
tracking number |
| utm campaign |
Campaign Name |
| utm term |
Keywords |
| voice link |
Recording URL |
Metrics
| Name |
Aggregates To |
Calculations |
| Answered Calls |
|
|
| Call Duration |
|
|
| Calls |
|
|
| Conversion by Duration |
|
|
| Conversions |
Conversions |
|
| Count (Unique Dimensions) |
Count |
|
| Current Customers |
|
|
| Leads |
|
|
| Missed Call % |
|
marchex_edge:MET_missed_count / marchex_edge:MET_call_count |
| Missed Calls |
|
|
| Ring Duration |
|
|
| Unique Caller |
|
|
| Voicemails |
|
|
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