What's New for the week of August 21st, 2023?
Facebook Ad Preview Update
Before, the previews through the 'Ad Preview' dimension from Facebook would expire after 24 hours, causing it to not appear in the template builder. If it was still expired at the time of report generation or dashboard view, also would not show there. Not cool! So, the Facebook Ad Preview Service has since been born. Facebook Ad Previews will no longer have a chance to expire, and will more consistently display. yay!
Google Ads Roundup!
- Google Ads Detail Placement View - Customers were finding that using the dimension “Placement” resulted in either no data or only zero values being returned. We’ve implemented a new report type so that we can support the Placement dimension.
Doc Link: https://developers.google.com/google-ads/api/fields/v14/detail_placement_view#detail_placement_view.placement
- Google Ads Keyword Matching Query and Search Term Compatibility - The Dimensions "Keyword Matching Query" and "Search Term" were previously incompatible in our system. This was difficult because these dimensions are commonly requested together. We’ve modified our compatibility groups to allow the use Keyword Matching Query in the Search Term Performance and Paid Organic Search Term Performance reports so that it can be combined with Search Term.
- New Dimension: Google Ads Product Title - We’ve added the dimension Product Title to Google Ads. This dimension is available through the Shopping Performance Report compatibility group.
Doc Link: https://developers.google.com/google-ads/api/fields/v14/shopping_performance_view#segments.product_title