This article contains a complete list of all the available Dimensions and Metrics for the TikTok direct network integration.
Dimensions
Aggregate |
Account |
Ad group name |
Ad name |
Campaign name |
Country Code |
Date |
Day Of Month |
Day Of Week |
Month Of Year |
Year |
TikTok |
Action / behavior category |
Action scene |
Ad Format |
Ad Id |
Ad Image Preview URL |
Ad Preview URL JSON |
Ad Size |
Ad group Scheduled Budget |
Ad group Budget |
Ad group Budget Mode |
Ad group ID |
Ad text |
Advertising objective |
Age |
App Name |
Audience Network |
Behavior name |
Call to Action |
Campaign Budget |
Campaign Budget Mode |
Campaign ID |
Campaign Type |
Conversion Id |
Conversion Name |
Creative Type |
Delivery country or location |
Device Brand ID |
Device brand name |
Display Name |
Display orientation |
Gender |
Interest Category |
Landing Page URL |
Language |
Mobile App ID |
Placement |
Placement type |
Platform |
Playable ID |
Playable Name |
Playable URL |
Promotion type |
Status |
Target audience type for DPA |
Thumbnail |
TikTok App ID |
TikTok App Name |
TikTok Page Category |
User action |
Video Displayable |
Video Duration |
Video File Name |
Video Format |
Video Id |
Video Size |
Video URL Cover |
Metrics
Aggregate |
CPC |
CPM |
CTR |
Clicks |
Conversions |
Cost / Conv. |
Impressions |
Paid Likes |
Total Cost |
Video Views |
|
TikTok |
Avg Video Length |
Clicks on music disc |
Conversions Count |
Conversions Revenue |
Cost Charged by Cash |
Cost Charged by Voucher |
Cost Per Result |
Engaged Views (15 seconds) |
Engaged Views (6 seconds) |
Frequency |
No. of Related Ad Groups |
Paid Comments |
Paid Followers |
Paid Shares |
Playable CTA button clicks |
Playable page views |
Playable views: first scene |
Playable views: second scene |
Playable views: third scene |
Profile Visit |
Profile Visit Rate |
Reach |
Real-Time CVR |
Real-Time Conversions |
Real-Time Result |
Real-time CPA |
Real-time Cost Per Result |
Result |
Result rate |
Secondary Goal Result |
Total Add Billing |
Total Add Billing Value |
Total Add To Wishlist Value |
Total Add to Wishlist |
Total Add-To-Cart |
Total Add-To-Cart Value |
Total Button Click |
Total Button Click Value |
Total Complete Payment |
Total Complete Payment Value |
Total Complete Registration |
Total Complete Registration Value |
Total Contact |
Total Contact Value |
Total Custom Page Event |
Total Download |
Total Download Value |
Total Initiate Checkout |
Total Initiate Checkout Value |
Total Landing Page View |
Total Page Browse |
Total Page Browse Value |
Total Page View |
Total Page View Value |
Total Place an Order |
Total Place an Order Value |
Total Product Details Page Browse |
Total Product Details Page Browse Value |
Total Search |
Total Search Value |
Total Submit Form |
Total Submit Form Value |
Total Subscribe |
Total Subscribe Value |
Total Video Length |
Total View Content |
Total View Content Value |
Video Views - 2 Seconds |
Video Views - 6 Seconds |
Video Views at 100% |
Video Views at 25% |
Video Views at 50% |
Video Views at 75% |
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